Meet Muhammad Ali, Ambassador of Sportsmanship

One of the world's most recognized sports heroes, Ali says, "I always ate well, because nutrition played a key role in my performance."

And what a performer! From his multiple boxing championships, to his work to help those with Parkinson's Disease, to receiving the Presidential Medal of Freedom, Ali continues to live up to his title of The Greatest of All Time and inspire others to greatness as well.

First Boxer on the Box

And how did it feel to be the first boxer featured on the Wheaties box? "Growing up in Louisville," he explains, "it would have been difficult to believe that I would win the heavyweight title three times. My career demonstrates that everyone should follow their dreams. I'm honored that Wheaties has chosen to recognize me."

MUHAMMAD ALI and associated marks are trademarks of Muhammad Ali Enterprises LLC © MAE LLC

Enjoy Wheaties for Your Active Life

Biking? Running? Swimming? No matter what your sport, Wheaties provides whole grain* to help fuel working muscles, B-vitamins to help release energy from food, and fiber to help curb your hunger.

*At least 16 grams per serving; at least 48 grams recommended daily